WILMINGTON, Mass. () - UniFirst Corporation (NYSE: UNF) earlier today announced the passing on May 23 of Ronald D. Croatti, the company's chairman, president, and chief executive officer (CEO), as a result of complications associated with pneumonia.
Ron was a true visionary and business leader who helped mold the uniform service and supply industry into what it is today. Having joined the company in 1965 under the tutelage of his father and company founder, Aldo Croatti, he gained valuable, first-hand experience working in virtually all areas of the company, excelling in service, sales, operations, and management, before being named a senior executive in 1986, when annual revenues were approximately $100 million. Since he became the company's chief executive officer in 1991, UniFirst more than quintupled its annual revenues to $1.5 billion today.
Ron Croatti and UniFirst were also regularly recognized in the media over the years. Ron was named Executive of the Year by the Best in Biz Awards and was featured on CBS-TV's hit reality show "Undercover Boss." UniFirst has been ranked by Forbes magazine on its "Platinum 400-Best Companies in America" list; named by Apparel magazine as one of "America's Top 50 Apparel Companies" for nine consecutive years; named one of Selling Power magazine's "Top 50 Best Companies to Sell For" every year since 2003; and recognized annually by the Boston Globe on its "Globe 100" list for the last 28 years.
Cynthia Croatti, executive vice president, said, "The loss of my dear brother and our company leader is profound. His life was dedicated to the success of UniFirst, as well as to each and every member of our extended UniFirst family 14,000 people strong. His vision, leadership, and love for family will be missed immensely, but will live on for generations to come."
In lieu of sending flowers for his services, please consider donating in Ron’s name to the American Lung Association.
Headquartered in Wilmington, Mass., UniFirst Corporation (NYSE: UNF) is a North American leader in the supply and servicing of uniform and workwear programs, as well as the delivery of facility service programs. Together with its subsidiaries, the company also provides first aid and safety products, and manages specialized garment programs for the cleanroom and nuclear industries. UniFirst manufactures its own branded workwear, protective clothing, and floorcare products, and with over 250 service locations, 300,000 customer locations, and 14,000 employee Team Partners, the company outfits nearly 2 million workers each business day. For more information, contact UniFirst at 800.455.7654 or visit unifirst.com.
Director of Marketing & Communications
68 Jonspin Rd.
Wilmington, MA 01887